We envision and anticipate the future by providing stylistic and technical solutions that combine timeless beauty and innovation. We serve our clients throughout the product development cycle, synergistically and efficiently combining all the skills and technologies available within the KesselsGranger DesignWorks.

Automotive Services

Show – Vehicles and Running Demonstrators

UX definition, Pininfarina designs innovative automotive experiences by bridging the physical and digital worlds.

  • In the domain of UX User Experience and HMI (Human-Machine Interface), we assist our clients in the definition, design, and implementation phases.
  • During the vehicle experience phase, we determine the value proposition by working collaboratively with the client to define the content and features of our product.
  • Subsequently, we conduct in-depth user and exploratory research, design services, and benchmark activities to understand the perspective of the end and the target market. Inspiration from other design fields is always a part of our process.

UX definition, Pininfarina designs innovative automotive experiences by bridging the physical and digital worlds.

  • In the domain of UX User Experience and HMI (Human-Machine Interface), we assist our clients in the definition, design, and implementation phases.
  • During the vehicle experience phase, we determine the value proposition by working collaboratively with the client to define the content and features of our product.
  • Subsequently, we conduct in-depth user and exploratory research, design services, and benchmark activities to understand the perspective of the end and the target market. Inspiration from other design fields is always a part of our process.

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum.

  • During the vehicle experience phase, we determine the value proposition by working collaboratively with the client to define the content and features of our product.
  • Subsequently, we conduct in-depth user and exploratory research, design services, and benchmark activities to understand the perspective of the end and the target market. Inspiration from other design fields is always a part of our process.

  • Sed ut perspiciatis unde omnis iste natus error sit voluptatem accusantium doloremque laudantium, totam rem aperiam, eaque ipsa quae ab illo inventore veritatis et quasi architecto beatae vitae dicta sunt explicabo.
  • Nemo enim ipsam voluptatem quia voluptas sit aspernatur aut odit aut fugit, sed quia consequuntur magni dolores eos qui ratione voluptatem sequi nesciunt.

Show – Vehicles and Running Demonstrators

UX definition, Pininfarina designs innovative automotive experiences by bridging the physical and digital worlds.

  • In the domain of UX User Experience and HMI (Human-Machine Interface), we assist our clients in the definition, design, and implementation phases.
  • During the vehicle experience phase, we determine the value proposition by working collaboratively with the client to define the content and features of our product.
  • Subsequently, we conduct in-depth user and exploratory research, design services, and benchmark activities to understand the perspective of the end and the target market. Inspiration from other design fields is always a part of our process.

UX definition, Pininfarina designs innovative automotive experiences by bridging the physical and digital worlds.

  • In the domain of UX User Experience and HMI (Human-Machine Interface), we assist our clients in the definition, design, and implementation phases.
  • During the vehicle experience phase, we determine the value proposition by working collaboratively with the client to define the content and features of our product.
  • Subsequently, we conduct in-depth user and exploratory research, design services, and benchmark activities to understand the perspective of the end and the target market. Inspiration from other design fields is always a part of our process.

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum.

  • During the vehicle experience phase, we determine the value proposition by working collaboratively with the client to define the content and features of our product.
  • Subsequently, we conduct in-depth user and exploratory research, design services, and benchmark activities to understand the perspective of the end and the target market. Inspiration from other design fields is always a part of our process.

  • Sed ut perspiciatis unde omnis iste natus error sit voluptatem accusantium doloremque laudantium, totam rem aperiam, eaque ipsa quae ab illo inventore veritatis et quasi architecto beatae vitae dicta sunt explicabo.
  • Nemo enim ipsam voluptatem quia voluptas sit aspernatur aut odit aut fugit, sed quia consequuntur magni dolores eos qui ratione voluptatem sequi nesciunt.

The tradition of innovation

KesselsGranger DesignWorks has conceived some of the most beloved cars that have shaped the history of the global automotive industry, influenced the evolution of form and anticipated future trends: unique models, limited editions, mass-produced models, stylish models, research prototypes, each with a specific creative, technical, and industrial significance.

From the company’s founder KesselsGranger to his son Sergio, and today to the designers working in our Design Centres in Italy, the United States, and China, KesselsGranger DesignWorks distinctive trait throughout over nine decades of history is the ability to “design the future,” creating emotions.

The task of our designers continues to be to anticipate the future and make it a better place. In the case of automobiles, this involves a particular focus on how the user experience is changing, on sustainable mobility, and on cutting-edge technologies.

The new challenges that continue to emerge in the automotive industry are our challenges.

Contact us for a project
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